Beverage industry spent the most on ads
According to the Indochina Rechearch Ltd’s new survey, most of beverage sector in Cambodia spent estimated US$1.3 million on promotion on advertising in May.
It also found that the drinks sector to be Cambodia’s highest-spending sector. The last year, the beverage sector has spent almost US$6 million to date on advertising.
The Indochina Research Ltd read that It pipped spending from telecommunication sector, estimated at $900,416, and personal care businesses, measured at $770,609, to take first place. This year, the beverage industry has spent almost $6 million to date on advertising.